In a world that glamorizes alcohol, it's empowering to say, "I DON'T DRINK." By Alyson Premo.

In a world that glamorizes alcohol, it's empowering to say, "I DON'T DRINK."

Happy Sober St. Patrick's Day! ☘️

I hope you realize that this holiday is just another excuse we use to drink to excess. And when I say drink to excess, I mean drink all the green beer, whiskey, and whatever else until you barely remember how you made it home.

Looking back at my drinking when it comes to these holidays brings up a flood of emotions.

❌ Sad that I drank to that level and the damage I was doing to my mind and body.

❌ Happy because, let's be real, not all of the experiences when we drank, were bad.

❌ Grateful that drinking Alyson is in the past, and I NEVER want to see her again.

I remember going to the St. Patrick's Day Parade in Newport, RI, before I even had my son. I drank all morning and afternoon, ate at some pub and then passed out at 6 pm. I woke up the next day throwing up, anxiety levels through the roof and wondering who I texted, what I said or did, and vowed that I would never drink again. Ha! Oh, that lie I always told myself until it was too late.

Don't let yourself be fooled by the glamorization of big holidays so that you can justify you're drinking. It's just another marketing tactic by those who will profit from the holiday. That's it.

How f*cking empowering is it to say I DON'T DRINK on a big boozy holiday like today?

TODAY IS THE DAY Confidently Be Alcohol-Free - 60 Day Challenge is OPEN for registration, and I (@sobermomcoach) did that on purpose.

I want YOU to take your power back from the control alcohol has over you right now. I want YOU to see how f*cking empowering it is to say, "No, I'm choosing to better myself and my family by committing for just 60 days." That's it. That's all I ever ask. It's not forever. It might become a forever thing, and I truly hope it does for you, but if it doesn't, that's ok too.

You joining us?

P.S. The first THREE who sign up receive FREE Voxer access to me ($347 value) for the first 30 days of the challenge! If you've always wanted extra 1:1 support, but 1:1 coaching wasn't in your budget, then click here NOW to grab your spot before it's gone!

There is nothing wrong with you for the grips alcohol had on you. By Alyson Premo..

There is nothing wrong with you for the grips alcohol had on you.

That's what a chemically addictive substance does. It reels you in, and before you know it, you're trapped. But it was never you. It was the alcohol.

I will continually reiterate this point that there is nothing wrong with you for becoming reliant on a chemically addictive substance. It has nothing to do with morals or you being a bad person.

That's what alcohol does. It reels you in as the passage to adulthood and the way to let loose in social situations. Then slowly, you start to rely on it more and more for not only celebration but when you're sad, stressed, anxious, overwhelmed, or whatever emotion that you don't want to deal with.

It's even become socially acceptable to drink at the end of a hard or stressful day because "you deserve it". No, you don't deserve a poison that alters your brain chemistry so that it becomes so damn hard to remove it from your life.

We become reliant on it that it feels like there's no way out. I promise you there is a way, but first, you have to be willing to get out of your comfort zone and DECIDE that you're not going to let alcohol control you anymore, and you will do everything in your power to do the work. Look at your triggers. Look at your beliefs around alcohol. And look at what you can do to get you out of this drinking cycle once and for all.

That's why I created the Confidently Be Alcohol-Free - 60 Day Challenge. To help you do the work so that you don't have to keep wasting time, and so you don't have to do this alone.

I said I wasn't having a new round of the challenge in April, BUT plans change. I was supposed to be going to a live event in Philadelphia that is now all virtual, so that means I'm bringing back the challenge for April. That's good news for many of you who have been reaching out, wondering when the next round will start.

Registration opens up this week with a special bonus. The first THREE who sign up will receive a bonus, but I'm not telling you what that is yet. If you want to be the first to know when the challenge re-opens to snag that bonus and your spot in my (@sobermomcoach) signature program, click here to join the waitlist.

The answer isn't in the alcohol. It's in the feelings you're avoiding. By Alyson Premo.

The answer isn't in the alcohol.

The answer is in the feelings you're avoiding.

Why do most of us get trapped in this cycle? Because we don't want to feel.

We don't want to feel sadness, anxiety, grief, and all the so-called "bad" emotions. But that's all part of being human, right?

At a young age, I learned that crying was considered a sign of weakness. Big girls don't cry. Big girls handle their problems with a smile on their face. Sigh. It's unfortunate, but that's the way parenting was done back in the day.

All that resisting, avoiding, and suppressing isn't doing any of us favors in the long run. I was never taught how to handle these tough emotions, so later in life, I turned to alcohol to make them go away. What I didn't know was they weren't going away; they were festering and eating me alive.

I think many of us were raised the same way, which was to stuff our emotions inside. Thankfully through the years, a different approach to "just stay strong" or "you're fine" has been replaced by talking through feelings and actually feeling them. But a lot of us still don't like to feel.

Even when removing the alcohol, we think that there's a way to get rid of the negative emotions or bad days, but there isn't.

"The only way out is through." It's cliche, but it's so true. Once we allow ourselves to feel whatever we're feeling. We can release it and then move on. There's nothing wrong with you for feeling sad or having a bad day. It's just part of life. Allow yourself to feel the spectrum of emotions. That's what makes us human. That's what lets us appreciate pure joy.

Perspective shifts are powerful but can be hard to figure out on our own, which is why coaching is such an amazing tool to help you figure out it faster so that you're not spinning your wheels longer than you need to.

This is exactly why I created Bye, Bye Booze...Hello Freedom! my (@sobermomcoach) 30 Day 1:1 Coaching Program! 30 days of accountability, a listening ear, and someone who understands what you're going through. Sometimes that's all we need to get to the other side.

I only have ONE spot left for this month, so please message me (@sobermomcoach) to see if this would be a good fit for you!

Hang on, mama. By Alyson Premo.

Hang on, mama.

It gets easier, and then it gets okay, and then you'll wonder why you didn't start sooner, and then alcohol becomes irrelevant in your life, and then it feels like absolute freedom.

This process of unlearning beliefs and habits you've relied on for so long is just that A PROCESS. There is no quick fix.

I want you to trust me and the millions of others out there that, yes, it is not easy at the beginning. It is HARD.

Some days you may feel like there's no point in being alcohol-free.

Some days you just want the easy way out.

Some days you may wonder how some random person on social media makes it look so damn easy when you're barely surviving one day to the next.

Some days you're so damn angry at yourself for letting alcohol consume you to this level.

But those days don't last forever.

The more you keep pushing through the hard days.

The more you keep disrupting the pattern by introducing other healthier alternatives to coping when the kids are driving you crazy.

The more you keep reminding yourself of why you're doing this in the first place.

The more you accept that life is full of good AND bad days.

The more you show yourself that the answers to a bad day don't lie at the bottom of a bottle.

The easier it gets. Then you start to slowly but surely see the rewards of not drinking creep in.

Then one day, you'll be in the middle of a rough day with the kids, and your mind doesn't go to alcohol to take the edge off. That's when you'll know that you've achieved the level of freedom that all of us who made it to the other side are talking about.

I always say the day my thoughts didn't go to alcohol to get rid of my anxiety was when I knew all my hard work was paying off. You'll get there too. I promise.

To get to this level of freedom, some of us need extra 1:1 support, which is exactly why I created Bye, Bye Booze...Hello Freedom! my (@sobermomcoach) 30 Day 1:1 Coaching Program! 30 days of accountability, a listening ear, and someone who understands what you're going through. Sometimes that's all we need to get to the other side.

I only have TWO spots open for this month, so please message me to see if this would be a good fit for you!

I couldn't imagine living my life WITHOUT alcohol, but now I don't want to imagine living my life WITH alcohol.

This mindset shift didn't happen overnight, and I, too, couldn't imagine living my life without alcohol. The forever word was too daunting.

How am I going to make it through the holidays without alcohol?

How am I going to relax after a stressful day?

How am I going to feel all my emotions and live to tell about it?

But here I am, over 4 years sober, and I have no desire whatsoever to have a drink. I've worked way too hard to give in to a substance that destroyed me. It took me years to build myself back up, and I'll be damned if I'll let a poison take away my happiness, time, and money again. Not now. Not ever.

Too many of you are giving in before this happens. Too many of you are giving in for that temporary quick fix only to feel anxious, sad, and like a failure a few hours later. Is that temporary relief worth it? At the moment, you think it is, but surf that urge so you can be proud of yourself and get the confidence and consistency needed to break out of this pattern. To give yourself a chance to see the rewards.

All it is is taking it one day at a time. I know it's super cliche, but it really can be that simple. I and millions of others wouldn't be sharing how an alcohol-free life is worth it if it wasn't. Yes, it was hard in the beginning, but it gets easier. Keep going until it clicks because it will if you allow it to.

Looking for a listening ear and a mentor on your alcohol-free journey? Click here or message me (@sobermomcoach) to apply for the 90 Day 1:1 Coaching Program. As with all the 1:1 programs, there is very limited availability, and it's first-come, first-serve.

I can't even begin to describe the value of having a coach/mentor to help you on this journey. I'm working with some amazing women 1:1 right now, and they are absolutely in it to conquer the inner voice of sabotage once and for all.

I only work with women who are truly committed, so if this is you, message me (@sobermomcoach), and we can see if you'd be a good fit!

The greatest lie of a person struggling with alcohol. By Alyson Premo.

“I'll just have one.”

What's the saying? "One drink is too many, and a thousand is never enough."

Most of us who struggle with alcohol or moderating don't have an "off switch". Once we start, we keep chasing that first initial buzz, leading us to drink more and more to get there. Our inhibitions are loosened, our anxiety, sadness, and whatever thoughts we were having are gone, and we feel free. No worries, right?

Except we lied to ourselves again.

We try so hard to have just one or moderate time and time again, and it just never works out the way we had planned. Leading to more frustration. More thoughts of what is wrong with me. And feeling like an utter failure once again.

What it comes down to is acceptance—accepting that we can't just have one here or there. That's just not how our brain works. And throw into the mix that alcohol is an addictive substance. Its main objective is to reel you in and trick you into believing that you can moderate. Trick you into believing that all your problems will go away as soon as it enters your bloodstream.

But you and I know that the problems are still there when we wake up in the morning. Yet, we keep punishing ourselves. We keep trying to keep this toxic substance in our life because it's become our lifeline. Our tool for survival and our source of comfort.

It's like a toxic ex who you know you shouldn't be talking to, or you know you deserve better than them, but you don't want to cut the cord because you're scared of being alone. Afraid of the uncertainty and how life will pan out without the one person or, in this case, thing you've relied on for so long.

The more you keep telling yourself the lie of just one. The more you're setting yourself up for disappointment. The more sadness you will have when you have no other choice but to let alcohol go. Acceptance is freedom.

Looking for a listening ear and a mentor on your alcohol-free journey? Click the link in our bio and apply for the 90 Day 1:1 Coaching Program. As with all the 1:1 programs, there is very limited availability, and it's first-come, first-serve.

Alcohol is a drug. Period. By Alyson Premo

“Mommy needs cocaine.”See how ridiculous that sounds? Wine is a drug. Period. Stop perpetuating the narrative that mothers need a drug to survive motherhood.

Someone the other day said I couldn’t equate alcohol with heroin and cocaine. Um, why not? A drug is a drug. Just because alcohol is legal for those over 21 in the United States doesn’t mean it isn’t a drug.

The definition of a drug is...

"a habit-forming medicinal or illicit substance, especially a narcotic."

Society and Big Alcohol have convinced you otherwise. They've convinced you that alcohol isn't a drug. That it isn't "as bad" as heroin or cocaine. Is that true, though, and what does "as bad" mean? They all get you to the same place of addiction or death.

Start replacing wine with cocaine or heroin when you see these memes, shirts, or whatever other product someone tries to sell with the overused, not even funny sayings. It doesn't sound as cute anymore, does it? Sounds pretty awful and ridiculous, right? That's because it is.

Selling a drug to get through life and motherhood? What kind of world are we living in where this is normal and acceptable?

I'm so thankful that more mothers and people, in general, are talking about alcohol and its harmful effects on ANYONE. Not just to those who are dependent on it to survive. And just as I typed this, I got an "aha" moment. Maybe you're not physically dependent or living with Alcohol Use Disorder, but you're still dependent on it to get through life, so I guess most are dependent on it to survive. The more you know 🌈

TODAY is the LAST CHANCE to join the Confidently Be Alcohol-Free - 60 Day Challenge. 60 days of audio lessons, journal prompts, questions, support, and doing something you thought you could never do. Give yourself this chance to prove how capable you truly are. Show yourself and your kids that you don't need alcohol to get through life. You need healthy coping mechanisms, support, and to change your beliefs regarding alcohol. This challenge will provide all of that and more!

Click here to get immediate access!

P.S. This challenge won't open again until May. You can keep waiting and pushing off what you already know, or you can start before you're ready so that in 60 days, you are a better person and mother. The choice is yours!

Your why has to be stronger than the temporary relief you'll find in those first sips of alcohol.

My why at the beginning was my son. He was my external motivator for going to detox and getting the help I needed. But as time moved on, my why has shifted to be about me and the ripple effect I create in the world. My son is obviously a HUGE reason why, but he's not the only reason anymore. I love myself enough now to not what to kill myself from the inside out.

Last night I had a coaching call for the Quantum Coaching Academy, and we actually talked about our why in wanting to be a coach.

As I journaled on my why for being a coach and ultimately why I wanted to create a community of moms who are sober, struggling with sobriety, or are questioning their relationship with alcohol, I started to get really emotional. Tears started flowing, and this is what you want. That feeling you experience thinking of your why is what you need to grab onto when you want to give in. That emotional attachment you have to your why will keep you aligned. It will keep you from running to the bottle right away.

In the heat of the moment, it can be hard to train our brain to take a pause and think about why we're doing this. But that's what it's about. First becoming aware, pausing, and then once you've allowed yourself to even take a millisecond of a pause, you can disrupt the pattern. In that pause, think of your why, and if it's strong enough, you will direct your attention elsewhere.

This is the first day's lesson of the Confidently Be Alcohol-Free - 60 Day Challenge because your why is the foundation of your sobriety or business journey or really any goal you have in life.

When you're having a stressful day and just want to relax with a glass of wine, come back to your why.

When you don't even know why you're doing this in the first place, come back to your why.

Doors are CLOSING SOON for the challenge that starts on Monday!

Click here so you can ditch alcohol and your excuses FOR GOOD! All while being supported by 39 other mothers and me. I hope you'll join us

Sober isn't a dirty word. By Alyson Premo.

I think some believe that sober means boring or just not living your best life because of restriction. But that couldn't be further from the truth.

With the sober curious movement in full effect, we've seen many other words pop up in place of sober.

👉🏻Dry

👉🏻Alcohol-Free

👉🏻Teetotal

Are the 3 that have gained a lot of traction in the past couple of years or so. I think it has to do with people equating sobriety with a negative connotation. Like only the people who had some serious negative consequences are the "sober" ones. Hence why other terms have popped up, like dry or teetotal, because they have more of an edgy and trendy feel to them.

Heck, I even use Alcohol-Free for the 60 Day Challenge because it's more welcoming for those mothers who want to try out sobriety but don't necessarily right out of the gates want to call themselves sober.

All of this to say, I don't care what you call yourself or how you got to your not drinking path. Whatever works for you, keep doing. But I also want to point out that if you use sober, don't feel like there's anything wrong with you or that it's a dirty word. It's anything but!

Sober to me means....

✨Appreciating the good and the bad.

✨Finding out who I truly am without hiding behind a substance.

✨Finding joy in the mundane.

✨Going against the grain.

✨Being a f*cking warrior!

✨Staying true to your commitments.

✨Being honest with yourself and others.

Do those things sound dirty to you? They don't to me! That's why I am so damn proud to be a sober mom. 1562 days sober, to be exact. Sober is a word filled with resilience, courage, and honesty. All the qualities I was looking for when I was stuck in the drinking cycle.

Are you ready to be proud of your alcohol-free life? Then join 39 other mothers and be for the Confidently Be Alcohol-Free - 60 Day Challenge starting March 1st!

TODAY ONLY when you register for the challenge, you will receive a free tee or tank from the Sober Mom Tribe merchandise store. All you have to do is click here, sign up, and I'll send you an email to get all your details and what style you want!

I hope you’ll join us!

Clean wine is nothing but a slimy marketing tactic. By Alyson Premo.

The new "clean wine" and "healthy alcohol" trend is a total oxymoron and nothing but a slimy marketing tactic.

".....is a new kind of alcohol that provides a clean, fresh buzz with less of the morning after brain fuzz."

I'm not going to call the name of the brand out, but who else can see the problem here?

There is no such thing as healthy alcohol or a clean, fresh buzz. What the heck is a clean, fresh buzz anyway? DO NOT fall for this marketing trap.

Do you know what I think? I think that many are catching on to the alcohol isn't good for you train, and companies are trying to counteract that with pretty words and packaging to make you think it's not really ethanol. Still alcohol, mamas. Still a cancer-causing toxin. Still gives you crippling anxiety the next day. Still a depressant. Still lowers your inhibitions, so you keep drinking more and more until you may say or do things you regret.

Just as we're making strides in the sober curious movement and nonalcoholic beverages are popping up every day, there are still companies that want to take advantage of this trend. They want to make you think there is "clean wine" and "healthy alcohol", but there is NO SUCH THING.

If someone wants to drink, that's on them. We all make our choices, but the way these companies market is so slimy. You think you're doing good by drinking these "healthier" alcohol alternatives, but it is still the same thing. Don't fall for it!

When we remove alcohol, our eyes get opened to these marketing tactics and how we got sucked into the mommy wine trap. Sadly, we become the target. It's even sadder that there are mothers who are really trying on this journey to cut alcohol from their life for good but then get lured in by these ads because it looks healthier, but it's not. I promise you. The best thing you can do for your mind, body, and soul is to remove alcohol and, yes, even the "healthy" alcohol. 🙄

Are you ready to jumpstart your alcohol-free journey with tools, a support system of 39 other mothers and me, and gain the confidence needed to ditch alcohol for good? Then join us in the Confidently Be Alcohol-Free - 60 Day Challenge. Today is the LAST DAY to receive early bird pricing!

Click here to grab your spot before the early bird pricing disappears!